Benjamin Dominik Breuer

Associated Consultant

Benjamin D. Breuer has been an Associate Consultant at CHE Consult since 2023. He has been a serial edtech entrepreneur for over 16 years and has been advising universities and companies on marketing and digitalisation for 12 years.

His particular thematic focus:

  • Strategic university and higher education marketing.
  • Concept development and measures consulting for student recruitment
  • Marketing aspects in the development of study programmes
  • Efficient performance marketing
  • Sustainable social media marketing

Benjamin D. Breuer studied German and History at the LMU Munich. With studilux GmbH, he founded the first online student loan comparison and the first online education fair in Germany. As the owner of two advertising agencies, he dedicated himself to online marketing and the digitalisation of marketing processes at universities and companies. With Netzmagister, he has been active in higher education and business consulting for 12 years. Most recently, he developed the marketing strategy of the University of Bayreuth and created its national and international student recruitment campaign: “The Gamechanger Campus”.